Joanne Hawkins



Joanne Hawkins
Executive VPA



VA Breakfast: LinkedIn or Lose Out? Effective Marketing for VAs

The session's Chair will ask our panel of successful and Award winning VAs to share their personal preferences and tips for making Social Media effective.


With the ongoing developments of LinkedIn adding 'Open for Business' and 'Pro Finder' - the dynamics of the marketing landscape for Virtual Assistants continues to shift and evolve. Our panel will discuss and share opinions on which marketing channels and processes work, and why.



#VACon20 Session 5: Deal or No Deal? Closing the Sale (and more!)

Marketing activities completed, and your prospects become clients - easy as that?


Not if you have a fear of selling; have yet to master negotiation skills; and don't know what to charge?


Our expert panel will share their favourite tips for closing the deal and managing client expectations (and that should include complying with regulations - such as GDPR, AML, IR35 etc.)!


Founder of Executive VPA in 2012, Joanne Hawkins is a strong believer in building quality relationships with both Business Owners and fellow VAs.

Setting strong foundations, creating quality networks and pushing herself out of her comfort zone is why Joanne believes the business has gone from strength to strength.

As a multi-award winning VA, Joanne understands why it is important for VAs to put themselves out there. – awards include: Winner of North of England VA of the Year 2014, Winner of Robert Walter’s North West of England VAof the Year – Agency 2018.


Joanne founded the NW VA Conference in 2015 and is looking forward to welcoming VAs from across the country to the 2020 event where they will inspired to make a #BigImpact with both their and their client’s businesses.

“Bringing together VAs who are eager to build successful businesses and experts in industries that can help with this is fundamental to growing the VA Industry, enabling VAs to position themselves as experts and educating the business community of the valued support working with a VA can bring” explains Joanne.